I build CRM, CDP, and first-party data systems that improve marketing performance, targeting, and measurement. My work integrates identity, automation, and media activation into a unified growth engine.
Yes. I help brands connect their first-party data with retail media partners like Amazon, Walmart Connect, and Kroger Precision Marketing to improve targeting, closed-loop attribution, and ROI.
I design identity frameworks that bridge ad tech and martech—using clean rooms, CDPs, and privacy-safe identifiers to enable people-based targeting and measurement across channels.
Advisory and implementation across CRM, CDP, retail media strategy, identity resolution, and data-driven marketing automation.
Unify data. Simplify processes. Activate insights quickly. I focus on measurable impact—higher retention, conversion, and media efficiency.
Platforms include Salesforce Marketing Cloud, Treasure Data, Adobe Experience Platform, Google Marketing Platform, and The Trade Desk.
By business impact. Revenue lift, cost efficiency, improved targeting accuracy, and faster execution cycles.
